NewTek Introduces New 3Play 4800 with Social Media Integration

April 8, 2013Posted by csandy

Las Vegas, NV – At the 2013 NAB Show, NewTek, Inc., maker of the TriCaster and publisher of Lightwave 3D software released its latest piece of hardware, the 3Play 4800. The 3Play line of products are geared towards the live sports market as an affordable way to provider top tier slow motion playback and replay. Borrowing from its sibling, the TriCaster 8000, 3Play 4800 has added social media features allowing the unit to instantly chat with online sports viewers and add content in real time to social networks like Facebook and Twitter.

From NewTek:

3Play 4800

Turnkey Solution Saves Space and Budget

Replace multiple racks of space-wasting equipment with a single 4U rack mount solution. Hardware console control, multi-camera ISO recording and playback, pristine slow-motion replay, media publishing, highlights creation and more are all included in one unit, trimming your equipment list – and making the most of your budget.

Multi-angle, Redundant Capture

Customize your camera coverage to the situation. For intense action, redundant capture of up to 4 live video sources doubles ISO recordings and protects your assets. Need to capture more angles? Standard mode lets you record up to 8 live video sources, simultaneously. 3Play 4800 stores up to 200 hours of HD video at native resolution, in high-quality QuickTime files ready for rapid-turnaround postproduction.

Multi-speed Playback, Show-stopping Slow Motion

Replay in-game action and critical calls dramatically – real-time, up-tempo or slo-mo – with razor-sharp clarity produced by a breakthrough super-resolution algorithm, using your standard HD and SD cameras on hand. And go full throttle with T-Bar-controlled playback and rates from -200% to 200% to satisfy fan appetites at every speed.

Social Media Integration

Go beyond the big screen and the bleachers in ways that EVS systems and others won’t allow. Instantly distribute content for second and third screen social engagement so viewers can connect with friends, followers, and fellow fans – and chat about your game coverage – in real time. One-touch publishing directly to Facebook, Twitter, and YouTube accounts lets you take pre-game, live or postgame content viral – and become the talk of this generation’s water cooler.

Intuitive Asset Management with FastClip

Game management isn’t just for coaches – it’s up to your crew to log and navigate through hundreds of clips during every game. Cut up to 30% of your key entry, list-scanning and data-mining during crunch time with 3Play 4800’s FastClip information window. Enter and edit metadata, tag clips, search for, filter and categorize assets, and more – to simplify your content workflow, and intuitively handle assets according to your commands.

Metadata that Speaks Your Language

An intelligent tagging engine now makes metadata entry quicker and easier. Assign your own custom keywords to teams, players, in-game action and more, then use them to log clips on the fly – describing complete sentences in just a couple of clicks on keyboard or control panel. Minimize lag time, and maximize on-screen replay reaction.

High-end Branded Visuals

Get the highest production values available for no additional investment. Drive home your brand with high-impact elements built right in like real-time cloth transitions, 3D video warping and image transformations. With the Animation Store Creator application included, add even more sizzle to replays and highlight reels with custom full-color, animated transitions for your team (or sponsors), complete with alpha channel and embedded audio.

In-game Highlights—that Reach any Screen

Instantly create sequence after sequence of top plays, turning points and epic encounters for in-show replay or post-game sharing. Per-clip settings for audio and playback speed allow you to make adjustments for maximum effect, while custom transitions and background music let you transform your playlist into a highlight package that gives ticket holders, home viewers, and social fans both a live look and a second serving.

Live Replay Monitoring & Switching

3Play 4800 keeps all the action right in front of you with built-in, multi-view monitoring of every live video source and clip monitors for comprehensive scouting of captured content. Preview and switch between every angle of recorded clips simultaneously—from the UI or the controller. Serve up the best shot at the perfect moment to pump up the crowd, with custom animated transitions and 3D warping video effects. You just can’t get that kind of live editing anywhere else.

Failsafe and Redundancy

Anything can happen during the excitement of a live sports event. With redundant capture, a second power supply, playback failsafe, and hot-swappable storage, 3Play 4800 can stand up to plenty of surprises and keep you at the top of your game.

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